GoHighLevel Vs DashClicks: Which is Better Platform in 2025?
Trying to decide between GoHighLevel Vs DashClicks? Both platforms are giants in the world of marketing and automation but they are quite different.
In this article, you will learn the key points about each platform to help you decide which one fits your needs best.
Key Takeaways
GoHighLevel vs DashClicks: Origin and History
GoHighLevel was founded in 2018 by Shaun Clark. The idea came from a simple problem: agency owners were tired of using 10 different tools. They needed one platform to rule them all.
So, GHL was born. It quickly became popular with digital marketing agencies. Why? Because it gave them everything – CRM, funnels, email, SMS, automations, and even a SaaS mode. All in one place.
DashClicks was started a little earlier, in 2016, by Chad Kodary. It offers white-label services and tools that you can rebrand and resell.
From InstaSites to InstaReports and even SEO and ad fulfillment, DashClicks made it easy for agencies to look professional and scale.
Read this: How to Set Up Your GoHighLevel Account?
GoHighLevel Vs DashClicks: Comparison Table
Feature | GoHighLevel (GHL) | DashClicks |
Main Focus | All-in-one CRM and marketing automation | White-label tools and services for agencies |
CRM | Full-featured, customizable pipeline CRM | Built-in CRM with contact management |
Marketing Automation | Yes (Email, SMS, funnels, workflows) | Yes (Includes InstaReports and campaign tools) |
Sales Funnel Builder | Advanced funnel builder with templates | Funnel builder with templates and InstaSites |
Website Builder | Yes (Drag-and-drop builder) | Yes – With white-label options |
Appointment Booking | Yes (Calendar and scheduling tools) | Basic scheduling features |
Reputation Management | Included | Included |
Project Management | Basic task tracking and pipelines | Full project and task management tools |
Time Tracking | No | Yes |
Lead Management | Strong lead tracking and scoring | Yes (Leads from forms, widgets, and integrations) |
White-Label Services | Yes (with SaaS Pro Plan) | Yes |
Sub-Accounts | Unlimited (on higher plans) | Yes (Add as many sub-accounts as you want) |
Mobile App | Yes | Yes |
Best For | Agencies building custom solutions | Agencies wanting plug-and-play services |
API Access | Basic and Advanced | Zapier and third-party tools |
User Limit | Unlimited on all plans | Unlimited on all plans |
Learning Resources | Tons of tutorials, webinars, and active communities | 100+ tutorials, onboarding, and support team |
GoHighLevel Vs DashClicks: CRM and Pipeline

CRM stands for Customer Relationship Management. It helps you store and manage all your contacts in one place.
A pipeline is like a map for your sales process. It shows where each lead is – from just hearing about you to buying your product or service.
GoHighLevel CRM and Pipeline
GHL offers a powerful CRM that lets you keep track of your contacts, leads, and deals all in one place. You can:
DashClicks CRM and Pipeline
DashClicks has a built-in CRM that is easy to use and connects easily with their other marketing tools. You can:
Which CRM is Better?
GoHighLevel Vs DashClicks: Marketing & Sales Features
Marketing features help you get the word out about your business. They include things like emails, ads, and messages to reach new customers.
Sales features assist with turning those interested people into buyers. Together, they help grow your business and keep customers happy.
GoHighLevel Marketing & Sales
GoHighLevel is strong in marketing automation and sales funnels. It lets you:
DashClicks Marketing & Sales
DashClicks offers lots of marketing features with a focus on reporting and lead management:
Which Offers More Value in Terms of Marketing?
Read this: GoHighLevel Starter Vs Unlimited Vs SaaS Pro: Pricing Comparison 2025
GoHighLevel Vs DashClicks: Reputation Management
Reputation management helps you get positive reviews, answer customer feedback, and fix any bad comments. A strong reputation makes more people trust you.
GoHighLevel Reputation Management
GoHighLevel gives you some good tools to manage your online reputation:
DashClicks Reputation Management
DashClicks also gives strong tools for reputation management:
Which Platform is Better at Reputation Management?
GoHighLevel Vs DashClicks: Project Management & Collaboration
Project management is like being the coach of a team, making sure everyone knows their job and deadlines. Collaboration is how the team works together, sharing ideas and helping each other to win the game.
GoHighLevel Project Management
GoHighLevel focuses mostly on marketing and CRM, so it does not have many built-in tools just for project management or team collaboration.
DashClicks Project Management
DashClicks offers strong tools for projects and teamwork:
Which Platform is Better at Project Management?
GoHighLevel Vs DashClicks: White Labeling
White labeling offers you pro-level tools to your clients while keeping your brand front and center.
GoHighLevel White Labeling
GoHighLevel lets you put your own brand on the platform with white-label options.
DashClicks White Labeling
DashClicks also shines in white labeling:
Which Platform Takes the Lead?
GoHighLevel Vs DashClicks: Pricing Plans
Pricing guides your choice because it shows the value behind the tools.
GoHighLevel Pricing
GoHighLevel offers three main plans. Each plan is designed for a different business size and needs.
Starter – $97/month
Unlimited – $297/month
SaaS Pro – $497/month
All plans come with a 30-day free trial so you can test before buying.
DashClicks Pricing
DashClicks offers one main plan called DashClicks Pro. Here is what this plan brings to the table:
Pricing Comparison Table
Feature | HighLevel Starter ($97) | HighLevel Unlimited ($297) | HighLevel SaaS Pro ($497) | DashClicks Pro ($199) |
Unlimited Contacts | Yes | Yes | Yes | Yes |
Unlimited Users | Yes | Yes | Yes | Yes |
Sub-Accounts | 3 | Unlimited | Unlimited | Unlimited |
CRM & Marketing Tools | Yes | Yes | Yes | Yes |
Project Management | Limited | Limited | Limited | Full |
White-Label Services | Yes (from Unlimited plan) | Yes | Yes | Yes |
API Access | From Unlimited | Yes | Yes | Limited |
Price | $97/mo | $297/mo | $497/mo | $199/mo |
What Does It Mean for You?
GoHighLevel Vs DashClicks: Pros and Cons
Here is a quick look at the good and not-so-good sides of each platform.
GoHighLevel Pros
GoHighLevel Cons
DashClicks Pros
DashClicks Cons
Which is Better Platform in 2025?
Alright, time to answer the big question: GoHighLevel vs DashClicks – which one is better in 2025? It depends on what YOU need.
If You Run a Digital Marketing Agency
GoHighLevel is your go-to option when it comes to digital marketing.
Why it wins: It gives you more power and freedom to scale your business.
If You Need Deep Automation + Custom Workflows
GoHighLevel crushes it here. It helps:
Why it wins: You get full control over the journey your leads take.
If Price Matters
Why it wins: DashClicks gives more at one flat price. GoHighLevel gives more tools, but costs more as you grow.