GoHighLevel Branded Domain for Calendar: Quick Start Guide

If you are using GoHighLevel to run your agency or manage client accounts, you know how crucial calendars are in scheduling, automation, and user interaction.

But until recently, every calendar link you created carried the same generic domain from your agency’s API settings. That is no longer the case.

GoHighLevel has rolled out a long-awaited update that allows you to assign branded domains at the sub-account level.

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This guide will discuss why it is a big win for agencies and businesses and how to set up GoHighLevel branded domain for calendar.

Key Takeaways

GoHighLevel now supports sub-account-level branded domains for calendars
These domains reflect in all calendar links, embeds, and service URLs
You need to configure a CNAME record pointing to link.msgsndr.com
GoHighLevel branded domain setup is best for agencies managing multiple businesses.

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Still using generic calendar links? They look dull. They confuse clients. And they hurt conversions. Try GoHighLevel free for 30 days and switch to branded links that actually win more business.

A Word about GoHighLevel Branded Domain for Calendar

A branded domain is your own website domain that shows up in calendar-related URLs instead of GoHighLevel’s system links.

Before this update, every calendar link (whether for scheduling or rescheduling) used the domain defined at the agency level under API settings. So, if your agency had one main domain, all sub-accounts used it by default.

Now, GoHighLevel lets you assign a custom domain per sub-account. This means each business you manage under your agency can have calendar links using their own domain rather than yours.

Pro Tip

Use UTM tags in your calendar links to track where your bookings are coming from (ads, email, social). This helps measure campaign performance.

Why Use Branded Calendar Domains

Brand identity is not just a logo or a color scheme. It is about consistency. Your domain name is one of the most visible brand signals, especially when sending links for booking meetings or events.

Here is why you should care about having a branded domain for calendars in GoHighLevel.

First Impressions Count: Clients and leads judge your professionalism in seconds. A clean, branded link feels more legitimate than a generic scheduling URL.
Builds Instant Trust: People are more likely to click a link that has a recognizable domain name. Using your own domain adds credibility to the calendar experience.
Enhances User Experience: When all your assets, including appointment links, are branded, users feel like they are dealing with a unified and professional company.

If your booking links do not reflect your brand, they are working against you. You worked hard to build a name. Do not let a system URL cheapen it.

Claim your GoHighLevel 30-day trial now and show up with links that carry your name, not theirs.

Read this: Enable Prospecting Tool for GoHighLevel Subaccounts

How to Set Up a Branded Domain for Calendar in GoHighLevel

Ready to switch from default links to something more aligned with your brand? The good news is that setting up a branded domain for calendars is straightforward if you follow the steps carefully.

Go to Sub-Account Settings

Log in to your GoHighLevel account. From the left-side menu, navigate to the Subaccount you want to configure. Then go to Settings and click on the Business Profile tab.

Scroll Down to Branded Domain Section

Inside the Business Profile tab, scroll until you find the Branded Domain field. This is where you will connect your own domain to the calendar system.

Create a CNAME Record

Now go to your domain registrar (like GoDaddy, Namecheap, Cloudflare, or wherever your domain is hosted).

Then create a CNAME record that points your subdomain to the following:

Host Name: The subdomain you want your calendar links to use.
Points to: This tells your domain where to send traffic when someone clicks your branded link.

For example, if you want your scheduling page to appear at schedule.yourdomain.com, then your Host Name will be Schedule.

Next, you need to point it to link.msgsndr.com. This is GoHighLevel’s system address that handles all calendar-related features behind the scenes.5

Add the Domain in GoHighLevel

Once the DNS record is active, return to the Branded Domain field in GoHighLevel. Paste the domain you created like book.yourdomain.com into the field. Click Save.

Wait for DNS Propagation

It may take a few minutes or up to 24 hours for your DNS changes to fully propagate. Once done, GoHighLevel will start using your custom domain for all calendar-related links in that subaccount.

Pro Tip

Make sure your branded subdomain uses HTTPS. It builds trust with visitors and prevents browsers from flagging your link as unsafe.

How Branded Domains Affect Your Calendar Links

Once you activate the branded domain at the sub-account level, it impacts every touch point inside GoHighLevel.

Here is what changes:

All types of Calendar Links (Including scheduling, one-time, and permanent links)
Group and Service Menu Links
Embed Codes for Calendar Pages (used when you add calendars to your own or your client’s websites)
Rescheduling and Cancellation Links
Google Organic Booking URLs (Both action URLs and service URLs)

Read this: Email Sending Is Blocked for This Account in GoHighLevel? Reasons + Quick Fix

Common Issues and Troubleshooting Tips

If your branded domain for calendar is not working right away, do not panic. Here are a few things to check.

DNS Still Propagating: It can take a while for new CNAME records to become active across the internet. Give it some time.
Incorrect CNAME Setup: Double-check that your subdomain (like schedule) is pointing to link.msgsndr.com and that there are no typos.
Wrong Domain Entered in GoHighLevel: Ensure that you entered the full subdomain in the GoHighLevel Branded Domain field. For example, schedule.yourdomain.com, not just yourdomain.com.
SSL Not Issued: In some cases, SSL certificates may take a short time to attach to your new domain. You might see browser security warnings temporarily.

Bottom Line

Most agencies lose leads because their tools do not talk to each other. Fixing it with patches would not scale.

Start your GoHighLevel journey today with a 30-day free trial. Manage calendars, leads, follow-ups and all other things from one clean platform. Do not miss out this opportunity to win more clients.

Frequently Asked Questions

No, you do not need a new domain. You can use a subdomain from your existing domain (like schedule.yourdomain.com) and point it to the calendar platform.

Using a branded domain builds trust, looks more professional, and strengthens your brand identity. It also helps reduce confusion or hesitation when clients click your scheduling link.

Absolutely. You can set up unique subdomains (like book.yourdomain.com or consult.yourdomain.com) for different teams or services to organize links better.

GoHighLevel Branded Domain for Calendar: Everything You Need to Know

Key Takeaways

A Word about GoHighLevel Branded Domain for Calendar

Pro Tip

Why Use Branded Calendar Domains