GoHighLevel vs SharpSpring: Which Marketing Platform Is Best?
Deciding between GoHighLevel (GHL) or SharpSpring? It’s confusing. The two tools assist you in controlling leads, emailing, and automating your marketing. But they are designed for a variety of users.
SharpSpring is excellent when small or medium business wants powerful email applications, lead tracking, and CRM capabilities. It assists teams in remaining structured and conveniently communicating with clients.
GoHighLevel is a complete solution that consists of CRM, automation, funnels, booking options, and others. It is designed to support agencies and expanding businesses that desire to handle everything under a single location.
This brief comparison will make you see their main features, costs, and what makes each of them unique – so you can select the best CRM for your business.
Key Takeaways:
What is GoHighLevel?
GoHighLevel is a complete marketing and CRM software designed to be used by agencies and businesses. It allows you to run leads, clients, and marketing campaigns in a single platform. You are able to email, send SMS messages, and execute automation workflows easily.
It also has AI chatbots, pipelines, and a white-label SaaS model, meaning that agencies can rebrand it as their personal platform. GoHighLevel is the best fit for marketers and agencies who desire to save time, automate, and manage many clients using a single dashboard.
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What is SharpSpring?
SharpSpring is a small and medium-sized business marketing automation CRM.
It specializes in email marketing, tracking of leads, and analytics. The tool will help you create leads, initiate specific email campaigns, and track your process of sales process.
SharpSpring is a good choice when a company is interested in raising the number of conversions and improving communication with customers through automation.
Read this: GoHighLevel vs LeadSquared : Which CRM Is Best for your business?
Feature Comparison: GoHighLevel vs SharpSpring
| Feature | GoHighLevel (GHL) | SharpSpring |
| CRM & Pipeline Management | Yes | Yes |
| SaaS Mode (White Labeling) | Yes | No |
| Automation & Workflows | Yes | Yes |
| Built-in AI Chatbot | Yes (Conversation AI) | No |
| Email Marketing | Yes | Yes |
| SMS & Phone Integration | Yes (LC Phone System) | Yes |
| Lead Tracking & Scoring | Yes | Yes |
| Landing Pages & Funnels | Yes | No |
| Third-Party Integrations | Limited | Extensive |
| Pricing Flexibility | Tiered SaaS Plans | Fixed Plans |
GoHighLevel vs SharpSpring features:
CRM & Sales Pipelines
Both GoHighLevel and SharpSpring have powerful CRM systems. It is easy to manage leads and track customer activity, and create sales pipelines.
CRM is user-friendly and compatible with other automation tools of GoHighLevel. SharpSpring is more sales-oriented, so it is ideal to use with sales-oriented teams.
Automation & AI
GoHighLevel is unique in its Conversation AI. It can be used to automate chats and messages on SMS, Facebook, Instagram, and web chat.
SharpSpring specializes in marketing automation and lead tracking. Businesses that desire deep analytics and information about customer behavior are better off with it.
SaaS Mode & White Labeling
GoHighLevel offers a SaaS Mode, perfect for agencies that want to sell their own CRM.
You can rebrand the platform with your own name and pricing.
SharpSpring doesn’t have a white-label option. So GoHighLevel is the better choice for agencies looking to build a branded CRM service.
Email Marketing
Both platforms support email automation with templates and analytics.
Read this: GoHighLevel vs CallRail: Best Tool for Leads & Call Tracking
GoHighLevel vs SharpSpring Pricing Comparison
GoHighLevel Pricing
| Plan | Price | Features |
| Starter Plan | $97/month | CRM, sales pipelines, automation, email & SMS marketing, limited users |
| Unlimited Plan | $297/month | Unlimited sub-accounts, workflow automation, website builder, and call tracking |
| Agency SaaS Pro Plan | $497/month | Everything in Unlimited Plan + SaaS Mode (White Label), reselling, API access |
SharpSpring Pricing
| Plan | Price | Features |
| Small Business Plan | $449/month | CRM automation, email marketing, and reporting up to 1,000 contacts. |
| Medium Business Plan | $999/month | Until 10,000 contacts, marketing automation, and advanced analytics. |
| Enterprise Plan | Custom Pricing | Custom contact limits, complete support, and platform integrations. |
“Want to get it free? Get 30 Days Free Trial Now!
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GoHighLevel vs SharpSpring: Pros and Cons
Both GoHighLevel and SharpSpring are used to manage marketing, sales, and clients. Here are their pros and cons.
GoHighLevel Pros and Cons:
- All-in-one tool for CRM, funnels, and emails
- Easy to automate messages and tasks
- Great for agencies and marketers
- White-label option for branding
- Saves money by replacing many tools
- It can feel hard for new users
- Limited eCommerce tools
- Some features need setup time
SharpSpring Pros and Cons
- Easy-to-use email and CRM tools
- Strong email tracking and reports
- Good for small to mid-size teams
- Offers automation and lead scoring
- Works well with many platforms
- The interface looks a bit old
- Setup can be tricky
- Costs more for smaller businesses
- Fewer updates than GoHighLevel
Conclusion
GoHighLevel makes it possible to capture leads, follow up, and close more sales, all on a single platform. It is the most appropriate option when the marketing agency, freelancers, or business based on the service requires automation and quick growth. SharpSpring would suit small and medium-sized teams that deal with email marketing, lead tracking, and communicating with clients.
It is an excellent option when businesses require strong marketing tools and do not have all-in-one system. GoHighLevel is the choice of agencies and marketers who desire it all under one roof. SharpSpring is ideal where you have a small team and you desire simple and reliable marketing products.
